Choose the right outcomes data collection and employment reporting tool for your unique office needs.


GradLeaders offers two versions of The Outcomes Survey® with varying feature sets based on your target audience:


       First Destination Survey Alumni Current Occupation Survey 
    Audience  New Graduating Students Alumni 
   Purpose  Ask students about their current activities throughout the year following graduation and enable them to update information as their situation changes Use as a follow-up tool to gather outcomes data on older classes plus ask alumni about their current occupation and other jobs they’ve had since graduation
   Suggested Timeline Real-time around graduation plus 3, 6 and 12 months after Flexible over 6 months for 3, 5, 10 or 30 years post-graduation
   Response Type Updatable Response  Single Response 
   Cohorts By graduating class  Individual or multiple class years 
   Question Sets  Career Outcomes, Career Search Engagement, Experiential Learning, Satisfaction, Motivations, plus Custom Questions Available Current Occupation, Interim Occupations, First Destination, Career Motivations, plus Custom Questions Available
   Data Sources  Direct response and secondary source  
   Reporting Standards  Meets NACE and MBA CSEA standards and addresses federal reporting priorities  
   Comparable   National Data at 6 and 12 months  


Simplified Pricing for Schools and Graduating Classes of Any Size

The Outcomes Survey® pricing starts at just $2,500 for up to 500 new graduates or 1,000 alumni surveyed. After that, costs are based off the number of additional contacts surveyed. There’s also a one-time implementation fee for new customers. Need additional help? GradLeaders offers delegated admin and other professional services to outsource data collection, outreach, and reporting as well.

The Outcomes Survey® is often far more cost effective than doing it yourself and can be much less than the annual base salary of a survey research analyst. Survey researchers earned an average salary of $59,170, according to the U.S. Bureau of Labor Statistics. offers similar national data that states the average base salary for a survey researcher to be $58,667 per year.




Make the Outcomes Data Collection Process and Employment Reporting as Easy as 1-2-3. How?




Outcomes data is collected primarily via an online survey, administered to all graduates immediately prior to graduation and updated at multiple intervals after graduation for a period of up to one year. Graduates are prompted to update their contact information and enter or update employment/occupational status and graduate school admissions outcomes data that has changed since their last submission.

Graduates respond to the step-by-step online survey via desktop, laptop, tablet or mobile device. Graduates can be surveyed regarding the following topics:

  • First destination occupation and graduate school admissions outcomes
  • Engagement in career exploration and job search activities
  • Experiential education’s role in securing their first destination occupation
  • Satisfaction with their first destination occupation
  • Motivation for pursuing a college degree and occupation
  • Custom questions: each institution will have the opportunity to create and ask additional custom questions unique to that institution.


Our Methodology Works!

The average response rate using The Outcomes Survey® is 52%. Response rates as high as 100% can be achieved when institutions fully engage with GradLeaders and our best practices and resources.  Data collection can be further enhanced using administrator entry tools for recording secondary source data. Institutions that survey in real-time obtain better results!

  • 89% of respondents who start The Outcomes Survey® complete it
  • 75% of respondents provide salary/compensation information
  • 23% of respondents provide updates after graduation


To learn more, talk to an industry expert, or schedule a quick demo of our software:

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